The process
How it works
A couture process, made simple — guided by our atelier at every step.
- 1
Choose or create a design
Start from one of our base dresses or describe a new one to our AI studio.
- 2
Personalize your details
Fabric, colour, embroidery, sleeves, belt, length and your measurements.
- 3
Review and approve
Our atelier checks every design for manufacturability before you confirm.
- 4
Order and follow production
Track your dress from cutting to quality control and delivery.
Customize an existing dress
Pick a base dress and choose from fabrics, colours, embroideries, sleeves, necklines, belts and lengths our atelier can produce. Your price updates as you go.
Create a new design with AI
Describe your dream dress. Our AI studio creates visual concepts you can refine. Submit your favourite and our atelier prepares a production quote.
Review & quote
Every AI concept is reviewed for manufacturability. You receive a confirmed price and production time to accept or decline. Nothing is charged before you accept.